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trend research, changing human values & design directions
Oltmans van Niekerk Insights is a subscription-based trend insights service. We provide industry professionals with original research, analysis, insights and design directions to make informed decisions about the future, innovate and transform.
Members get exclusive access to Vision Consumer Insight and Colour Flow Colour & Material information, monthly reports and updates on trend research, mindsets, strategy and design directions.
OvN Insights supports various sectors and industries, including fashion & sports, home, technology, mobility, food and beauty. Members get exclusive access to reports and updates on trend research, future mindsets, strategy, design directions, materials and colours.
Macro trends
OvN Insights looks at macro trends towards 2030 (and as far as 2050) through timeline explorations. These long-term predictions form the base for decision-making and long-term planning.
Future forecast and strategy
By identifying what is ahead of us, OvN Insights shows which future developments will impact companies, brands and products. Research can catalyze change, and the future forecast of OvN Insights is the foundation for business insight-based innovation and strategy.
Future mindsets
OvN Insights monitors changing sentiments and behaviour. Companies need to redefine, refine and adjust their strategy to meet fast-evolving human needs. Put people and their values at the heart of your decisions and the heart of the business.
Design directions, material innovation and colour forecasts
Ovn Insights offers concepts for design, long-term colour directions and new material development.