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Vision insights

OvN Insights is a subscription-based future foresight service that provides research, analysis, and insights to businesses to make informed decisions about the future.

OvN Insights gives your company’s innovation, design, marketing, and strategy professionals the tools to anticipate future changes, understand shifting human values, adapt to disruptions, discover new growth possibilities, and stay relevant in the evolving future landscape.

Vision Insights

Drivers of Change

The Drivers of Change are the underlying forces, social, technological, environmental, and cultural, that shape the direction of the collective futures. These are the root shifts that influence emerging behaviors, values, and systems over time.

We define drivers by their long-term impact, global resonance, and transformative potential. They are the dynamics we track to understand how societies and values evolve, how innovation unfolds, and how identities and systems are redefined.

Future foresight and strategy

By identifying what is ahead, Vision Insights shows which future developments will impact companies, brands, and products. Research can catalyze change, and Vision Insights's future forecast is the foundation for business insight-based innovation and strategy.

Future mindsets

Vision Insights monitors changing sentiments and behaviour. Companies need to redefine, refine and adjust their strategy to meet evolving human needs. Put people and their values at the heart of your decisions and the heart of the business.

Design directions, material innovation and colour forecasts

Vision Insights offers concepts for design, long-term colour directions and new material development. The subscription includes two CMF and colour boxes, making the digital a physical experience.

News

Subscribers receive a bi-weekly newsletter of the News section, featuring curated future research, design directions, books, and exhibitions.

For more information, please contact info@oltmansvanniekerk.nl